Greetings from gorgeous New England! Survey results are in and here’s what’s on your mind: losing customers, declining account value, and spinning your wheels to prioritize customer efforts that make powerful impacts. You need to know where to start, what to do and how to stimulate higher customer loyalty and revenues — while getting bigger returns on your investment.
Don’t chitchat – or worse — beg bosses, colleagues and directs to focus on customers as though your business depends on it – NEWS ALERT — it does depend on it. No playbook to follow, best practices to implement or mentor to call. What a struggle — but we’re going to change that with the power of provable numbers and I’m going to show you how.
I categorize CX metrics into two groups — high impact and lower impact. Increases in low metrics contribute little or nothing to revenue — while high impact metrics concretely impact the rise and fall of revenues.
Want to know more? We’re only weeks away from launching a webcast series that will change your entire perspective about customer experience in SMB and Fortune 200’s. Stay with me! And stay tuned.